Podcast

SFPP 131: SEM Marketing For Photographers Featuring Deirdre Andrews

November 13, 2019

Deirdre Andrews joins me on the show today! In this episode, Deirdre and I talk all about SEM marketing and how it can help you book more clients. You’ll learn: What SEM is and how it differs from Facebook Ads The dire importance of local traffic How retargeting actually works (and how to use it […]

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Deirdre Andrews joins me on the show today!

In this episode, Deirdre and I talk all about SEM marketing and how it can help you book more clients.

You’ll learn:

  • What SEM is and how it differs from Facebook Ads
  • The dire importance of local traffic
  • How retargeting actually works (and how to use it to increase your bookings)
  • How to finesse your ad campaigns to make them more effective

Resources Mentioned
SixFigurePhotography.com/Mastermind
Define Marketing Cheat Sheet
Google Ads Workshop

Sponsors
Gusto – Fully integrated online HR services: payroll, benefits and everything else.
Freshbooks – Small business accounting software that makes billing easy + painless.

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