Rachel Greiman is a professional copywriter and photographer.

After years of doing them separately, she realized they went together like cookies and breakfast.

In this episode, Rachel and I talk all about copywriting and why the words you show your clients are just as important as your images.

You’ll learn:

• What is a story loop, and how do you can leverage it on your website
• Why your words are just as important as your images
• How to identify and develop your unique value proposition
• The four questions to ask past clients that will tell you exactly what your copywriting should be
• How to create consistency across your entire website

Resources Mentioned
greenchairstories.com – Use code SIXFIGURE15 for 15% off!

Sponsors
Gusto – Fully integrated online HR services: payroll, benefits and everything else.
Freshbooks – Small business accounting software that makes billing easy + painless.