Rachel Greiman is a professional copywriter and photographer.
After years of doing them separately, she realized they went together like cookies and breakfast.
In this episode, Rachel and I talk all about copywriting and why the words you show your clients are just as important as your images.
You’ll learn:
- What is a story loop, and how do you can leverage it on your website
- Why your words are just as important as your images
- How to identify and develop your unique value proposition
- The four questions to ask past clients that will tell you exactly what your copywriting should be
- How to create consistency across your entire website
Resources Mentioned
greenchairstories.com – Use code SIXFIGURE15 for 15% off!
Sponsors
Gusto – Fully integrated online HR services: payroll, benefits and everything else.
Freshbooks – Small business accounting software that makes billing easy + painless.
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