The NEW Way To Use Instagram
This ain’t your mama’s Instagram workshop! This is a workshop where I teach you strategies on how to use Instagram for your business.
There are so many classes, workshops and courses out there on social media platforms. But the biggest problem is the next update that rolls around can make that course irrelevant!
Technology is rapidly changing all of the time, and so instead of focusing on the tactics I am going to teach you a high level strategy that will have longevity.
There are a few reasons why you need to be using the new way of Instagram.
- Your reach is throttled.
- You need more leads
- You need content to post
- Your strategy is one dimensional
In the workshop, I’ll give you a fresh strategy on how to use Instagram no matter the updates that happen.
The old way of using Instagram – the hero of the story is YOU, and your problem is YOU need leads.
When you are the Hero, the whole approach is “How do I make Instagram worth my time?”
“Everyone is the hero of their own story, but the problem with us is that we wish to be the hero of the story which is not our and in return we wind up being the villain” – Shabeer Abdul Salam
While I have no problem with you sharin the occasional selfie or recent accomplishment – there is a better way to approach Instagram as a whole.
Before i share it, i want to acknowledge that you are no dummy. You already know that the better way is to make the Hero of your page Your Client. This is why we create helpful posts on how to select the perfect engagement outfit, or the top 10 locations to elope in Colorado.
However, that still isn’t the best way. So let me introduce the new way!
Enter hero number 2!
The is a 2nd hero of our page beyond just our clients.
Hero #2: Other vendors
Problem: They also need clients.
A wedding couple is only in the market for maybe up to 12 months total – MAYBE
A wedding vendor can be in the market from 3 to 10 years on average.
The strategy of the new way to use instagram for your photography business is to treat the other vendors as heroes on your platform – even if you have never even met them!
There are three payoffs when you do this –
- Your can get access and reach to other vendors clients
- As you provide value to these vendors, you also provide value to your other hero – your clients.
- It helps to prove that you are the guide – The person that they can trust because you have the connections
Bonus: As you play this strategy out – the rule of reciprocation will likely kick in – and you may see yourself getting promoted on their feed as well.
In the workshop, I go over 22 specific post ideas for how to make content that celebrates other vendors as the hero.