In this episode of the Six Figure Photography Podcast, Ben and Noella sit down with the incredible Alora Rachelle, a former wedding photographer turned business strategist who scaled her business from $10K to $100K in just two years.

She’s the founder of The Wedding CEO and a total powerhouse when it comes to helping photographers raise their prices, build standout brands, and create businesses that don’t burn them out.

We dive into:

• Why burnout is often the catalyst for transformation
• How branding and pricing go hand in hand
• The biggest website + branding mistakes photographers are making
• How to build an incomparable brand that stops the scroll
• Laura’s favorite pricing strategies and how to design irresistible offers
• What to do when inquiries ghost you or say you’re “out of budget”
• How mindset, money drama, and confidence impact your bookings
• The surprising power of getting delusional and keeping your eyes on your own paper

Whether you’re stuck in the $3K pricing rut, battling self-doubt, or just feeling ready to level up your offers and brand — this episode is for you.

 

Links & Resources:

Instagram: https://www.instagram.com/alora.rachelle/

The Wedding CEO: https://www.alorarachelle.com/wedding-ceo-apply

[FREE RESOURCE] STOP GETTING GHOSTED – Aloras free training that focuses on mastering profitable pricing strategies, improving sales techniques, and attracting ideal clients.

[FREE RESOURCE] Learn 30 Creative Strategies To Get Photography Clients – Each day, for 3 days, I’m going to share with you 10 ultra unique + creative ways to attract dream clients to your photography business (without spending a bunch of money).

SFP Mastermind Group – Join a community of photographers who are passionate about growing their businesses

Booked Solid – Get The PROVEN step-by-step framework hundreds of photographers have used to grow their photography business to over $100,000+

Big Takeaway?
You don’t need more drama. You need more data, confidence, and a little bit of delusion.

P.S. If this episode fired you up, hit subscribe and leave a review! It helps us reach more photographers ready to break through their limiting beliefs and build six-figure businesses with purpose.